How to Connect adsfox with Instapage?

The Instapage integration with adsfox allows you to automatically capture leads from forms on your landing pages and send them to the system via server-side tracking / Conversion API. After adding the dedicated script in the Scripts & Privacy section, adsfox starts registering every submitted form, so you can immediately tag leads, assess their quality, and use this data for ad campaign optimization.
This solution eliminates the need for external integrators (Zapier, Make, Stape), while enabling the sending of lead data to key platforms—Meta, Google Ads, TikTok, LinkedIn, and GA4, in a precise and browser-restriction-resistant way. The configuration process takes a few minutes and is an essential step for companies and agencies that want to measure not just forms, but the real value of acquired customers.
How to Connect adsfox with Instapage?
1. Log in to your Instapage account.

2. Click on the settings for the landing page where you want to add custom code:

3. Select scripts and privacy:

4. Paste the script:

5. Save changes.

You can find the dedicated adsfox script in your adsfox panel under the Lead Acquisition tab, then website script:
Next, from the list, select the platform you use to manage your website. For Instapage, this will be “others”. If your site uses reCAPTCHA or GA4, check those options before downloading the script.
If you’re using multiple domains or your form is on a subdomain, also check the 3rd option, i.e., Cross-domain:
After clicking “download script”, the following view will appear:
In the case of using multiple domains or a subdomain, enter them according to the panel view (separated by commas).
Then download the appropriate script. You have two options:
- Copy the embed and add it directly in your system (in this case, Instapage—as described in the previous steps).
- You can implement Custom HTML via Google Tag Manager added to your page.
Regardless of which option you choose, remember to save the changes.
After pasting the adsfox script in the Scripts & Privacy section (or adding it via GTM) and saving changes, the Instapage integration is fully active. From that moment, all submitted forms will be automatically:
- Saved in the adsfox panel under the Retrieved contacts tab,
- Forwarded to CRM,
- Marked as new lead / qualified / non-qualified / sales,
- Sent server-side to Meta, Google Ads, TikTok, LinkedIn, and GA4.
This allows you to effectively analyze the quality of generated leads, build precise audiences, exclude low-quality leads, and optimize campaigns based on their actual business value—instead of relying solely on CPL.
To confirm the configuration is correct, submit a test form on your Instapage site and check if the contact appears in the Retrieved contacts tab in the adsfox panel.
Connecting Instapage with adsfox allows for cookie-block-resistant tracking of landing page conversions. Data sent via Conversion API enables ad algorithms for more effective campaign optimization.
What next?
After connecting your page with your CRM, it’s worth learning how to Connect adsfox with Meta. This way, all leads from ad campaigns will automatically go to your tables in adsfox.
In the next post, you’ll learn how to configure this integration step by step.


