How to Connect adsfox with Kartra?

The Kartra integration with adsfox enables automatic capture of leads from forms placed on pages and landings created in Kartra and sending them to the adsfox system via server-side tracking / Conversion API.
After adding the dedicated script in the Header Tracking Code (HEAD) section, adsfox starts registering all submitted forms and automatically forwards leads to CRM and ad platforms: Meta, Google Ads, TikTok, LinkedIn, and GA4.
This allows you to analyze contact quality, tag leads as qualified, non-qualified, or sales, and optimize ad campaigns based on real sales data.
Important: The ability to add custom code in Kartra is available from the Essentials plan, as highlighted in the instructions.
How to Connect adsfox with Kartra?
Remember that the ability to add custom code to a page managed by Kartra is available from the Essentials subscription level!
- Log in to your Kartra account.
- Go to the Page tab, then Settings and Tracking code.
- Select the Header Tracking Code (HEAD) section.
- Paste the script and save changes.
You can find the dedicated adsfox script in your adsfox panel under the Lead Acquisition tab, then website script:

Next, from the list, select the platform you use to manage your website. For Kartra, this will be “others”. If your site uses reCAPTCHA or GA4, check those options before downloading the script.
If you’re using multiple domains or your form is on a subdomain, also check the 3rd option, i.e., Cross-domain:

After clicking “download script”, the following view will appear:

In the case of using multiple domains or a subdomain, enter them according to the panel view (separated by commas).
Then download the appropriate script. You have two options:
- Copy the embed and add it directly in your system (in this case, Kartra – as described in the previous steps).
- You can implement Custom HTML via Google Tag Manager added to your page.
Regardless of which option you choose, remember to save the changes.
After saving the changes, the Kartra integration with adsfox is active.
From that moment, all new leads submitted from forms will be automatically:
- Registered in the adsfox panel under the Retrieved contacts tab,
- Synchronized with your CRM,
- Marked as new lead / qualified / non-qualified / sales,
- Sent server-side to Meta Conversion API, Google Ads CAPI, TikTok API, LinkedIn API, and GA4.
This allows for a full assessment of contact quality, building precise audience groups, eliminating low-value leads, and effectively optimizing campaigns based on real sales data.
To ensure the integration is working correctly, submit a test form and check if the lead appears in adsfox in the Retrieved contacts section.
The Kartra + adsfox integration is a quick, key element of effective server-side tracking and one of the most important steps in a professional lead generation process. Connecting with adsfox enables full tracking of sales funnels and checkouts, as well as server-side sending of conversion values, allowing ad campaigns to optimize for real revenue.
What next?
After connecting your page with your CRM, it’s worth learning how to Connect adsfox with Meta. This way, all leads from ad campaigns will automatically go to your tables in adsfox.
In the next post, you’ll learn how to configure this integration step by step.


